CLIENT:
Noise International
BRIEF:
Make this Sydney-based sound studio top-of-mind for agency creatives.
INSIGHT:
Life in advertising has plenty of ups and downs.
IDEA:
An interactive soundboard for adland creatives. Simple proof that Noise can deliver sound for any creative need.
RESULTS:
Upon campaign launch, there were over 1,400 visits to the campaign website, and a 355% increase in hits to the brand site. All with no paid media.
AWARDS (19):
Cannes – Silver Lion (2013), ADMA – Silver & 2 Bronzes (2013), Kinsale Sharks – Gold & 2 Silvers (2013), LIA – 2 Silvers (2013), Directory (2013), Archive (2013), FWA Site of the Day (8 Oct 2013), Caples – Bronze (2013), AWARD – Silver & Bronze (2013), One Show Interactive – 2 In-Books (2013), Webby Awards – Webby & People’s Choice (2013), The Work (2014)
Case Study: